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Puch Rug Crest
An old crest, woven like a living-room rug
// The idea
The Rug Crest takes the round Puch crest from the old Graz badges and redraws it as a Persian rug medallion: stepped borders, little diamond motifs and the woven look of the rug in your grandparents' front room.
It sits small on the chest, so it reads as a crest up close and as a pattern from across the room. Each colorway picks up a different rug palette, from rust and cream to emerald green.
Want the bikes behind the badge? The Puch page has the history, and the Maxi, Magnum and Cobra each have their own.
// Printed to order
The Rug Crest collection
Tap any shirt to see sizes and colors on Etsy.
